Maintaining a refined index in search engines, especially Google, is critical to surviving (and ideally benefiting from) Google’s regular quality-related updates. It’s not the only factor, but it’s an important factor in ensuring that Google deems your site to be “high quality” (assuming the rest of your content is quality; not duplicated with external websites, […]
Inbound Marketing & SEO Blog
Find white hat SEO tips and inbound marketing advice. The Kern Media SEO + inbound marketing blog is here to help you with tried, true and also unique approaches to keyword research, on-page optimization, link building, technical SEO, email acquisition, lead generation, and other aspects of search engine optimization and internet marketing that will help your business thrive and drive organic search engine traffic from Google, Bing, etc.
The process of finding, selecting and hiring an SEO consultant–one whom you can work with for the long haul–is not always the easiest task for a marketing executive or business owner. Unless you’re able to get a few quality referrals from your network, your search starts from scratch. Since I’ve been in the SEO industry […]
I’ve spent almost an entire decade optimizing eCommerce sites to compete against Amazon and other large online retailers, and I cannot tell you how gratifying it is to see a mid-tier shopping site outrank a large retailer, or at very least, grow traffic and revenue month-over-month. This does not happen quickly, but it instead happens […]
Getting (and keeping) your website pages indexed in Google can be a challenge for new websites and for websites with technical SEO or content quality issues. This article is designed to help you uncover potential reasons why you might be having trouble with Google not indexing your site. Sometimes the issues can be a quick fix, […]
This post was updated on 10/30/2017 Black Friday can be an incredible time for online marketers to target time-sensitive keywords that can result in immediate sales. However, this intense weekend holiday shopping spree is often a last-minute effort by many E-Commerce marketers. Get ahead of the curve with these Black Friday SEO tips, and you’ll […]