Services: SEO, GEO & AI Search Consulting

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LLM Optimization Audits & Strategies eCommerce SEO Lead Generation Training How It Works Pricing Industries FAQs Free Consultation

Kern Media® offers SEO, AEO, GEO and LLM optimization consulting for companies that want to work with the same senior consultant from the very first call. You work directly with founder Dan Kern, who has over 20 years of experience and leads the strategy for every engagement. Depending on your needs, he brings in specialists he has worked with for many years: U.S.-based SEO specialists, a paid search specialist and a CRO/analytics specialist, each with 10 to 20+ years of experience. That’s what makes Kern Media different from a larger agency.

Services at a Glance

Core services

SEO, AEO, GEO & LLM

LLM optimization and AI visibility, SEO, AEO and GEO audits, content strategy, eCommerce and lead generation SEO, and team training.

Who it’s for

eCommerce & Lead Gen

Most clients are eCommerce brands and lead generation businesses that want more traffic, leads and sales from Google and AI tools.

Your team

Founder-Led Team

Founder Dan Kern (20+ years in SEO), plus SEO, paid search and CRO/analytics specialists with 10 to 20+ years of experience each.

Pricing

$1,500 to $5,000/mo

Typical monthly retainers, with enterprise programs from $5,000 to $10,000 per month.

How it works

Free Consultation

A 30-minute call, a custom proposal, then a month-to-month engagement.

Timeline

3 to 6 Months

Typical time to measurable progress, with faster movement on pages that already rank.

Whether your website needs a technical SEO audit, a content audit, a content marketing strategy built for both Google and AI search, or you want to know why ChatGPT, Claude, Gemini or Google AI Overviews recommend your competitors instead of you, Kern Media has the experience to help. You get the SEO, AEO and GEO services you’d expect from a veteran SEO and GEO consultancy, focused on traffic, leads and revenue.

LLM Optimization & AI Visibility Services

Kern Media helps national companies get recommended by ChatGPT, Claude, Gemini, Perplexity, Copilot and Google AI Mode. Our LLM optimization (GEO) work is built on the same data-driven approach as our SEO, with a few additions that matter specifically for AI answers. A typical engagement includes:

AI visibility audit: 50 to 100 real buyer prompts, grouped by persona and buying stage, tracked in ChatGPT (plus other AI tools on request) to show your mention rate, average rank, top competitors and the sources AI tools cite.

AI crawlability review: robots.txt rules for AI bots, JavaScript rendering, schema and indexation, with fixes prioritized for your developers.

Content optimization and additions map: every key prompt matched to one page, with the specific content to add to existing pages and the new pages to build (cost, comparison, audience and “best for” pages).

Answer engine optimization (AEO): clear question-and-answer sections, FAQs, comparison tables and schema, so Google’s AI Overviews, featured snippets and AI tools can pull your page as the direct answer.

Entity and schema work: Organization, Person, Product and Service schema so AI tools describe your company, people and offerings correctly.

Offsite profile and awards review: consistent, current descriptions across LinkedIn, directories, review sites and Wikidata, plus a prioritized list of awards and rankings for your PR team.

AI traffic and revenue reporting: AI referrals, leads and revenue by platform in GA4, compared against your prompt visibility over time.

Learn more about our LLM optimization (GEO) services, start with an AI visibility audit, or see our AI Overview and traffic recovery services.

Find out how AI tools see your brand

On a free 30-minute call, we’ll talk through where your brand shows up in ChatGPT, Claude, Gemini and Perplexity, and the biggest gaps to close.

★★★★★ 5-star rating on Google and Clutch20+ years in SEOMonth-to-month, no long contracts

Ask About LLM Optimization ›

SEO, AEO & GEO Audits and Strategies

Kern Media offers SEO, AEO and GEO audits and strategies that cover how your website performs in Google and how it shows up in AI answers. We check what search engines and AI crawlers can actually see (JavaScript rendering, robots.txt rules for AI bots, schema and indexation), map the keywords and prompts your buyers use, and track your visibility in ChatGPT, with other AI tools added on request. Here’s a sample of the audits and strategies most companies find valuable, though Kern Media can customize any project or deliverable to your needs.

Need an audit or a custom project?

Need an audit, an LLM visibility report or a knowledge base plan? Tell us what you’re working on. After a free call, we’ll recommend the right scope and send a proposal.

★★★★★ 5-star rating on Google and Clutch20+ years in SEOMonth-to-month, no long contracts

Ask About an Audit ›

eCommerce SEO & GEO Services

Simply launching a store, creating categories and uploading products won’t set you apart from the competition. Your content must provide unique value to search engines, LLMs and shoppers, and your technical setup (including whether product details and reviews can be read without JavaScript) can have a big impact on your ranking and citation potential.

Kern Media’s eCommerce SEO and GEO services can help your store increase targeted traffic and online sales from Google, AI search and AI shopping results. Optimizing your category and product pages for search rankings (and user engagement) is just the start of it. Answering the questions shoppers ask right before they buy, like price, quality and how your products compare, will win you more customers and more AI recommendations than the competition. Let Kern Media create a customized eCommerce SEO and GEO strategy for your online store.

Explore eCommerce SEO and GEO ›

Lead Generation SEO & GEO Services

Often, B2B and B2C service companies create an attractive website and then expect the leads to roll in. That’s design, not marketing. Your website must educate and build trust with prospects who find you in Google or through AI tools like ChatGPT, which can send some of your highest-value leads.

Kern Media’s SEO and GEO lead generation services help your website target your ideal clients and the questions they ask search engines and AI tools. We build out service pages, audience pages, comparison pages and knowledge base content, make sure your company is described accurately across the web, and track the leads that search and AI send your way.

Explore Lead Generation SEO and GEO ›

Not sure which service fits?

Tell us about your site and goals, and we’ll recommend a starting point on a free 30-minute call.

Get a Recommendation ›

SEO Training & Online Publisher SEO Services

Your revenue depends on your traffic, the content that generates it, and the editorial team that creates it. Most editorial teams are in tune with their audience, but not all teams use a data-backed approach to make sure they write about topics people actually search for, in a way AI tools will cite.

Kern Media offers a systematic approach to training editorial and content teams, so they create content about the topics your audience searches for in Google and asks about in AI tools. As AI Overviews change how people click, we also help you protect traffic and drive new growth with better titles, stronger original content, and new or updated pages that target true content gaps for Google keywords and AI search prompts.

Explore Publisher SEO Services ›

How Engagements Work

1Free consultation. A 30-minute call to talk through your goals, your current search and AI visibility, and whether we’re a good fit.

2Custom proposal. A short proposal with your recommended retainer or project, scope and deliverables.

3Onboarding. We get access to Google Search Console, GA4, your CMS (view access is fine) and any existing SEO tools, and set up AI visibility tracking for your key prompts.

4Strategy (months 1 to 2). Audits, prompt research and a prioritized roadmap, starting with fixes and updates to pages that already have traffic, since those move fastest.

5Ongoing optimization. Content briefs, page-level recommendations, technical specs for developers and reviews of new pages before and after launch. Your team or ours implements, depending on your setup.

6Monthly reporting. Google rankings and clicks, AI visibility by prompt, and the traffic, leads and revenue from search and AI tools, with clear next steps.

Is Kern Media a Good Fit?

You have an established website and leads or sales from search that matter to the business.
You have marketing, content or development resources (in-house or outsourced) who can implement changes.
You want senior strategy from an experienced consultant rather than a large agency account team.

We focus on strategy and senior consulting, so we don’t offer link buying or high-volume content writing. See Working With Kern Media for how we work.

Pricing & Engagement Options

Most clients work with us on a month-to-month retainer. There’s no long-term contract, and you can adjust the scope as your needs change. Every engagement is custom, so exact pricing comes in a written proposal after a free consultation. Here’s what’s typical (see our pricing page for details):

Strategy & Guidance

$1,500 to $2,500/mo

Strategy, prioritized recommendations and guidance for teams that handle most implementation in-house.

Full SEO & GEO Program

$2,500 to $5,000/mo

Audits, content briefs, AI visibility tracking, new page planning, launch reviews and monthly reporting.

Enterprise

$5,000 to $10,000/mo

Programs for multiple websites, large content libraries or companies that need ongoing support across several teams.

Audits and projects: technical SEO audits, content audits, AI visibility audits and knowledge base plans, billed at the same month-to-month rates.

Pricing mainly depends on the size of your website, the number of topics and markets we’re covering, how much content you’re producing and how much hands-on support your team needs.

Get a Custom Proposal

Tools We Use

AI visibility tracking platformsGoogle Search ConsoleGoogle Analytics 4Bing Webmaster ToolsAhrefsSemrushScreaming FrogChatGPTClaudeGeminiPerplexityCopilotGoogle AI Mode

Tools support the work, while Dan sets the strategy, guides the analysis and prepares the recommendations.

Industry Specialties

Kern Media works with national companies in many industries, since the goals and tactics of SEO and GEO are mostly similar regardless of the industry. However, we do have extra experience in the following niches:

Travel & Tourism
Musical Equipment
Financial Services
Publishing & Media
B2B Technology & SaaS
Education
eCommerce & Retail
Outdoor & Recreation
Professional Services
Health & Wellness

SEO & GEO Services FAQs

How much do SEO and GEO services cost?

Most retainers range from $1,500 to $5,000 per month, and enterprise programs typically range from $5,000 to $10,000 per month. Audits and projects are billed at the same month-to-month rates. You’ll get exact pricing in a custom proposal after a free consultation.

How long does LLM optimization take to work?

There are two timelines. AI tools that search the web live (like ChatGPT search, Claude and Perplexity) can pick up site changes within a few weeks, and we usually see measurable changes in AI mentions within 1 to 3 months. Changing how AI models “know” your brand without searching takes longer, often several months, because it depends on mentions and citations building up across the web.

Can you guarantee ChatGPT will recommend my company?

No. Nobody can, and you should be wary of anyone who promises it. AI answers change by user, model and day. What we can do is fix what’s holding you back, build the content AI tools pull from, and track your visibility by prompt so you can see progress over time.

What’s the difference between SEO, AEO and GEO?

SEO helps your pages rank in Google’s search results. AEO (answer engine optimization) helps your pages become the direct answer in Google’s AI Overviews, featured snippets and AI tools. GEO helps your brand get mentioned, recommended and cited in AI answers. They overlap a lot: strong rankings, clear content and a trusted brand help all three. AEO and GEO add AI crawler access, prompt tracking, answer-ready content and offsite profile work. We do all three, since Google still drives most traffic for most companies.

Do I need SEO and GEO, or just GEO?

Both, in most cases. AI tools pull heavily from pages that already rank well in search, and Google still drives most traffic for most companies. Our engagements cover both, weighted toward whatever drives your leads and revenue.

Is SEO still worth paying for now that people use ChatGPT?

Yes, for most companies. AI tools like ChatGPT search the web and pull heavily from pages that already rank well, so SEO is the foundation for AEO and GEO, not a separate budget. Google still drives most traffic for most companies. To check your own numbers, compare organic search sessions, leads and revenue in GA4 with AI referral traffic for the same dates.

How do you measure AI visibility?

We track a fixed set of buyer prompts in ChatGPT and any other AI tools you add, using an AI visibility tracking platform, segment AI referral traffic and revenue in GA4, watch for prompt-style queries in Google Search Console, and (when available) check server logs for visits from AI bots like ChatGPT-User, Claude-User and PerplexityBot.

Who will I work with?

You’ll work directly with Dan Kern, founder and principal consultant, from the first call through every audit, strategy and report. Depending on your needs, Dan brings in specialists he has worked with for many years: U.S.-based SEO specialists, a paid search specialist and a CRO/analytics specialist, each with 10 to 20+ years of experience. Your work is never handed off to a junior account manager.

What do you need from my team?

Access to Google Search Console and GA4, someone who can update pages (a marketer or developer), and input from subject experts for content. For expert content, a short interview or a review of the draft usually takes 20 to 30 minutes per piece.

Do you write the content?

We write detailed content briefs (keywords, questions to answer, FAQs, internal links and page structure) and can recommend writers. Many clients have in-house writers or subject experts draft from our briefs, which keeps the real expertise that AI tools look for.

Can you help with paid search or conversion rate optimization?

Yes. Our paid search specialist and CRO/analytics specialist each have 10 to 20+ years of experience, and we bring them in when an engagement needs it, such as aligning paid and organic keywords, improving landing pages and forms, or fixing GA4 conversion tracking so you can see which channels drive leads and sales.

Do you do link building?

We don’t buy links or run link schemes. We do identify link and mention opportunities from competitor data, help your PR team target the awards and publications AI tools cite, and make sure your offsite profiles describe your company correctly.

Do you work with agencies?

Yes. We can support an in-house team or partner with your agency on SEO and GEO strategy while they handle other channels.

Request a Free Consultation

There is no obligation when you request a consultation. Connect with us to schedule a 30-minute call where we can get to the heart of your problems and goals for search and AI visibility. Together we’ll decide if Kern Media is a good fit. If it isn’t, we’ll point you to someone who fits. Kern Media has a 5-star rating on Google and Clutch. Go ahead and reach out to us below.

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Amanda Ferm

When Kern Media came in, they inherited nearly 30 years of accumulated SEO debt. Dan helped us untangle and clean up years of technical and content issues, build a much stronger SEO foundation, and ultimately allowed us to outrank our competitors for the most valuable keywords in our industry. What I appreciated most was that they didn't treat SEO as a static checklist. Their strategic appoach helped us understand how search was evolving, what changes actually mattered, and where we needed to adapt. As AI began reshaping search and discovery, they were already helping us think beyond traditional SEO and understand what emerging AI-driven search meant for our visibility. Kern Media brought both deep expertise and a practical, strategic approach to the work. They significantly improved our visibility while building a strong organic search foundation that positioned us to stay ahead of the curve as search continues to evolve—from traditional SEO to the rapidly changing world of AI-driven discovery.

Keith Nickoles

I have partnered professionally with Dan and his team at Kern Media for over five years, and their SEO strategies consistently deliver impressive results. I've never seen a system so detail-oriented. It's impressive to witness and be a part of. I strongly recommend their services to any business seeking a reliable, long-term partner for digital growth.

Ashley Mo

Dan and the Kern Media team so impressed me with their expertise that he was my first call when I changed jobs and needed to hire an SEO consultant. Our organic traffic continues to grow as we've followed the content and technical recommendations from the team. Dan is great at explaining complicated terms simply and extremely responsive. I highly recommend working with Kern Media.

Benjamin Smith

Within minutes of talking to Dan he was able to help me troubleshoot a good deal why my search rankings were struggling. He has fantastic insight and truly is expert in the ever-changing world of SEO.

Mike W

Working with Dan has been a pivotal part of our company. For the past 10 years, we've been selling furniture online and have achieved early success in ranking well on Google. However, our pages were not structured to rank effectively. After our traffic began steadily declining, we decided to engage with Kern Media to improve our ranking and hopefully bring more traffic to the site. Our organic traffic has since more than doubled in less than a year. As the holiday season approached, Dan had the idea to come out with a Black Friday page and created a content brief for us to follow. Within a week, the page was ranking 3rd on Google for "Black Friday cat trees," which helped lead to a record-breaking Black Friday Sale. Kern Media has been quick to respond to questions, always available to talk through issues, and has been a pleasure to work with.

Tim Hampton

Dan & Kern Media have been awesome to work with for many years. We've seen incredible growth with our organic results and have grown our keyword footprint immensely. Dan's technical acumen and knowledge of the "SEO" space is impressive. If you ever get the chance to work with Dan and Team, DO IT!!! Thank you for all that you have done and continue to do! We appreciate you, @Dan!

Karen Johnson

Dan and his team came in and really changed the game for us. To date our organic results have grown 41%. He helped us clean up our site, add quality content and provided excellent guidance so we could continue to make improvements on our own. I highly recommend!

Karyssa Cox

Kern Media has been an incredible partner in developing my team's overall SEO strategy and implementing new tactics. We've worked with Dan on a number of different complex projects as well as ongoing consultation. Dan is on top of the latest SEO trends and best practices and always has ideas on how to ensure we're making the moves we need to in order to stay ahead. Dan's expertise and attention to detail have been crucial in completing our projects successfully, and he's also been great to collaborate with on how we can use SEO as a tool to achieve our overall goals. We've been very pleased and impressed with the results and are so grateful for the opportunity to work with Kern Media. Thanks, Dan and the Kern team!

Sandra G

Dan and his team at Kern Media are truly SEO experts and our trusted advisors to us. Through their hard work our website, customer.com, is now of the first page of google search results for our area of expertise.

Services: SEO, AEO, GEO & LLM Optimization