Why SEO + GEOWhat We DoOur ApproachResultsFAQsFree Consultation
Kern Media® helps established eCommerce brands grow sales from Google search, AI search and AI shopping. Our eCommerce SEO, AEO and GEO consulting improves technical SEO, category and product content, internal linking, structured data and the product pages AI tools use when they recommend products and retailers in ChatGPT, Claude, Gemini, Perplexity, Copilot and Google AI Mode. You work directly with founder Dan Kern, who has over 20 years of SEO experience.
AI answers and AI shopping are a real revenue channel, and for online stores, product pages are what AI tools cite most.
Research figures come from the Kern Media AI Search Citation Study (2026), an analysis of 1,044 AI answers, mostly from ChatGPT, with a head-to-head test of Claude, Gemini and Perplexity. Client results are anonymized; see our case studies.
Why eCommerce Needs SEO and GEO
Shoppers still search Google, but many of them also ask AI tools which product to buy and where to buy it. In our AI search citation study, product pages earned 44% of the citations in eCommerce answers, more than any other page type. AI tools favor stores that clearly state what makes a product worth buying: price, quality, materials, shipping, guarantees and how it compares.
That means the same work that grows organic revenue in Google, like unique product content, strong category pages and clean technical SEO, also decides whether AI tools recommend your store.
What Our eCommerce SEO, AEO and GEO Services Include
Our eCommerce Approach
Ask Yourself These Questions
- Do category pages curate top products and offer helpful guidance beyond a simple product grid and filters?
- Do product pages have unique descriptions with specific details that make each product worth buying and easy for AI tools to quote?
- Does your store answer the questions shoppers ask Google and AI tools, like how products compare and which one is right for them?
- Does your store clearly explain what makes your brand different (pricing, shipping, quality, guarantees) on pages search engines and AI crawlers can read?
Educate first, then sell.
On a free 30-minute call, we’ll talk through your site and goals.
eCommerce Results
National eCommerce Brand: AI Referral Revenue Up 7x
After our technical SEO, GEO and content optimization work, revenue from AI tools grew about 7x (July to September 2026 vs. the prior 90 days). We track 80 buyer prompts across 8 customer types and split AI revenue by platform in GA4.
Online Retailer: Separating AI Overview Losses From a Site Rebuild
After a platform rebuild, organic clicks fell. We separated the AI Overview trend from the rebuild, then audited indexing, page structure and schema.
Before AI search, an eCommerce store doubled its organic search revenue within a year after we rewrote its product pages with unique content, and three eCommerce websites each doubled organic revenue within 12 months. See more in our case studies.
On a free 30-minute call, we’ll look at your product and category pages and point out the biggest revenue opportunities.
Who Our eCommerce Services Are For
Our eCommerce SEO and GEO services are built for established online stores, from specialty retailers to larger catalogs and B2B eCommerce, that want more traffic and sales from Google, AI search and AI shopping. Most of our work is strategy, audits, briefs and launch reviews that your team or developers implement, with our specialists filling gaps when needed. Not sure where to start? Many stores begin with an AI visibility audit or technical SEO audit.
Is Kern Media a Good Fit?
- You have an established website and leads or sales from search that matter to the business.
- You have marketing, content or development resources (in-house or outsourced) who can implement changes.
- You want senior strategy from an experienced consultant rather than a large agency account team.
See Working With Kern Media for how we work, or our pricing for typical retainers.
eCommerce SEO and GEO FAQs
How much does eCommerce SEO cost?
Our eCommerce SEO and GEO retainers typically range from $1,500 to $5,000 per month, depending on the size of your catalog, the number of categories we cover and how much hands-on support your team needs. Larger stores and multi-site programs typically range from $5,000 to $10,000 per month. You’ll get exact pricing in a custom proposal after a free consultation.
How long does eCommerce SEO take to work?
Technical fixes and updates to pages that already rank can show results within weeks to a few months. Most eCommerce clients see measurable progress in 3 to 6 months, and gains in AI recommendations usually build over 1 to 3 months as AI tools pick up the changes.
Does GEO matter for eCommerce?
Yes. Shoppers increasingly ask AI tools which product to buy, and AI shopping results send high-intent visits. For one eCommerce client, revenue per ChatGPT visit grew from $1.05 to $6.33 in a single quarter, and revenue from ChatGPT Shopping more than quadrupled.
Can AI tools read our product reviews and details?
Not always. Many eCommerce platforms and review apps load product details and reviews with JavaScript, which most AI crawlers don’t run. We test your key product and category pages and recommend fixes so that content is in the raw HTML.
Do you write product descriptions?
We write guidelines and briefs for product and category content, including the specific details shoppers and AI tools look for, like materials, specs, sizing and who each product is best for. Your team or writers produce the content, and we review it.
Will Google penalize AI-written product descriptions?
Not because AI helped write them. Google’s guidance focuses on whether content is helpful and original, not how it was made. The risk is publishing thousands of near-identical, generic descriptions that add nothing beyond the manufacturer copy. We help you build briefs and prompts that add the details shoppers and AI tools look for, like materials, specs, sizing and who each product is best for, with a human review before anything goes live.
Which eCommerce platforms do you work with?
We work with stores on most major platforms, including Shopify, Adobe Commerce, Magento and WordPress-based stores. Our recommendations are written so your team or developers can implement them on your platform.
Can you help with paid search too?
Yes. Our paid search specialist can align your paid and organic keywords and landing pages when your goals call for it, as part of your custom proposal.
Grow Your Store’s Sales From Search and AI
Book a free 30-minute call to talk through your store, your goals and where the biggest opportunities are.
You’ll talk directly with founder Dan Kern, not a salesperson, and get a custom proposal after the call.
