Costa Rica Escapes is a custom Costa Rica vacation planning company led by John & Molly Rabenau (two long-time travelers to this beautiful country). The company uses extensive localized knowledge long-time relationships to create adventure travelers’ dream trips to Costa Rica.
The company specialzes in the following authentic & personalized travel experiences:
- Costa Rica Family Vacations
- Remote Costa Rica Adventure Tours
- Secluded Caribbean Vacations
- Costa Rica Rainforest Tours
- Custom Costa Rica Tours
Costa Rica Escapes customizes all of their itineraries for each traveler’s specific needs, whether for adventure or relaxation, whether for guided or independent trips, John & Molly work with clients on all trip sizes to help them explore the exquisite country of Costa Rica. Some of their more popular trips include:
- Costa Rica Honeymoons
- Costa Rica Day Tours
- Homestays: Learn Spanish in Costa Rica
- Volunteer in Costa Rica
- Costa Rica Student Travel
What Kern Media Provided for Costa Rica Escapes
The CRE website was set up on the Expression Engine CMS by a previous designer. The original site setup was causing a lot of technical SEO issues, and lacked blogging and RSS functionality for pushing content out to social media accounts. So, our first step was to migrate to WordPress.
Once on WordPress (with a replicated site design), many technical issues were fixed, including: adding canonical URLs, setting bloat pages to “noindex,” redirecting duplicate URLs via the 301 Redirects plugin, ensuring every page title was in <h1> format, removing hidden text from the content of some pages, and implementing a true 404 Error page.
The content strategy for the client involves keyword-mapping and optimizing every existing site page, creating new content offering compelling insider advice focused around untapped keywords, internal linking strategies, and ensuring the client’s current and new online relationships offer targeted deep links to the CRE website.