For larger websites, auditing the XML Sitemap can oftentimes uncover lost traffic opportunities and provide the insight needed to present a more accurate and trustworthy XML Sitemap to search engines. Taking the time to identify and fix the issues within an XML Sitemap can mean the difference in thousands of visits to your website, and potentially […]
Inbound Marketing & SEO Blog | Kern Media
Find white hat SEO tips and inbound marketing advice. The Kern Media SEO + inbound marketing blog is here to help you with tried, true and also unique approaches to keyword research, on-page optimization, link building, technical SEO, email acquisition, lead generation, and other aspects of search engine optimization and internet marketing that will help your business thrive and drive organic search engine traffic from Google, Bing, etc.
One of the most confusing aspects of SEO is learning how to write a robots.txt file to ensure that search engines crawl your site in an efficient manner and only index content that you want to be found in search results. This guide is intended to make creating a robots.txt file for your website a […]
That’s right. This is a blog post about writing blog posts. It’s needed. Learning how to write good blog posts, and eventually how to write great blog posts, takes time and effort. The fact that you are putting yourself out there is commendable, so take a moment and pat yourself on the back. Alright, enough of that. […]
On June 1st, 2016, I took the leap. I chose to work for myself, live my life on my own terms and accept all the joys and risks that come along with that decision. I could not have made a better decision. I didn’t do it for the money, I did it for the lifestyle…the […]
Google made the day of SEOs everywhere on May 6th, 2015 when it announced that it launched the new Search Analytics Report. For years, we’ve grown accustomed to optimizing our landing pages with [not provided] keyword data. That appears to have (somewhat) come to an end. At least for now, this data is again at […]